web analytics

Speak the Same Language as Your Customers and Readers

Do the people in your audience understand you? Whether you're in business dealing with customers and creating written content for your website, social media and content marketing campaigns or you're a writer creating your own books, be sure you’re communicating in a language your audience understands. As I write this, we are in the final [...]

Downsize? Rightsizing is a Better Business Strategy

I’ve had a number of clients over the years that have done some significant – and often traumatic – restructuring to their organizations while I was working with them. The process was usually driven by an urgent need to reduce costs and improve productivity. While these otherwise intelligent, savvy business leaders were usually successful in [...]

By | 2017-04-02T17:52:16+00:00 March 31st, 2017|Business & Management, Jacquelyn Lynn|0 Comments

Survive an On-Campus Active Shooter

Are you a teacher or student? Would you know what to do in an on-campus shooting situation? Mark Gordon, chief of police at Oakland University (Rochester, MI), recently spoke to the school’s professors on how to handle and survive an active shooter. According to a report by Laurel Kraus in the Oakland Post, Gordon offered [...]

How to Color like a Boss: Gel Pens and Coloring Books for Adults

You remember coloring books, right? They provided hours of entertainment when you were in elementary school, but now? Well now, adult coloring books have entered the mainstream. Not only do fans tout them as a creative outlet, but they also lay claim to their therapeutic, stress-busting effects, too. What’s nice about adult coloring books is [...]

By | 2017-03-16T20:19:14+00:00 March 16th, 2017|Adult Coloring, Guest|0 Comments

Be Still and Rest

Recently I was browsing around some old files on my computer and found a message I wrote for the children’s time at church a few years ago. It’s a message that’s as important—and perhaps more important—for adults as it is for children, so I'm sharing it with you now. Be Still and Rest Who likes [...]

By | 2017-03-04T14:34:11+00:00 March 4th, 2017|Inspiration, Jacquelyn Lynn|0 Comments

Spelling Matters

In these days of email, social media and texting, we probably communicate more in writing than we did a few decades ago when we had to actually speak with each other because there was no immediate alternative. At the same time, our spelling and grammar skills seem to be on the decline. Whether it’s a [...]

Book Review: Gosnell: The Untold Story of America’s Most Prolific Serial Killer

Gosnell: The Untold Story of America’s Most Prolific Serial Killer Ann McElhinney and Phelim McAleer Regenery, $27.99 hardcover This is a book about much more than abortion. It’s about racism, politics, greed, corruption, crime, a system that failed to protect innocent victims and media that chose to ignore it all. You may have a vague [...]

By | 2017-02-13T14:18:37+00:00 February 13th, 2017|Jacquelyn Lynn, Recommended Reading & Products|0 Comments

Schools Train Students to Deal with Active Shooter Situations

Georgetown, CA students in grades K-12 will are being trained on what to do in the event of an active shooter situation. According to a news report, Georgetown Police Sergeant Derek Jones said the training is necessary because data show the old strategy of locking the doors and hiding doesn’t work; if a shooter wants [...]

By | 2017-04-18T10:15:22+00:00 January 6th, 2017|General Information|0 Comments

Thoughts on Pearl Harbor Day

We begin this message on a somber note by recognizing the 75th anniversary of the attack on Pearl Harbor. Watching some of the new and older documentaries about that pivotal moment in our history has reminded us how far our nation has come in so many ways. Please join us in remembering those who died [...]

Is your website’s contact form working?

If you have a contact form on your website, will you get the messages people submit through it? Recently I received an email from an online marketing expert sharing the story of how his contact form failed and he didn’t realize it for about six months. It’s likely that he missed messages from prospective customers [...]