When Buying for Your Business, Terms are as Important as Product Price Price negotiations are usually a critical part of the purchasing process, but price is not the only issue to consider when you’re working out a vendor agreement. Beyond the cost of the item itself, look at quantity discounts, add-ons (such as freight and [...]
Maximize Sales Potential by Reaching Everyone Involved In most organizations, there are more than one and often several people who either influence or actually make buying decisions. A savvy salesperson needs to talk with everyone who is involved in a purchase, but coordinating these efforts among a maze of departments and divisions can be a [...]
No business wants to be the target of a negative review, but an apartment complex near Walt Disney World in Orlando took efforts to prevent negative online comments to an interesting extreme. According to the Orlando Sentinel and other sources, Windermere Cay’s lease included a clause prohibiting tenants from posting negative comments about the complex [...]
So you’ve decided to take your business to the next level by joining a coaching or mentoring program with a real estate guru. Having mentored people for over 10 years, I have a few suggestions on what you should ask before joining any coaching program. 1. Are you coaching with the guru himself, or [...]
Few things have more power to stifle entrepreneurial innovation and creativity than having to deal with employee dishonesty. One of the most damaging things that can happen to a company is for an employee to commit a dishonest act, whether it’s stealing from the company or a customer, deliberately lying or doing something else that [...]
Every book and article on blogging tells you that you need great content—and I agree: Great content is essential to any blog’s success. The flip side of great content is bad content. Bad blog content virtually guarantees that human readers and search engines will ignore your site. So what is bad blog content? Click here [...]
About 25 drivers were employed at a city terminal of a national trucking company. Of those drivers, one was responsible for fueling all the vehicles and moving tractors and trailers around the freight yard as necessary. He rarely drove a truck out on the street to make deliveries. A new operations manager came on board, [...]
Never ignore your competitors. Certainly your primary focus should be on your own business, but you must always keep track of your competitors. Pay attention to where they are, what they're offering, and how they're marketing. Study their ads. Periodically visit their websites. Read what's written about them in trade publications and other media. "Secret [...]
Is the old saying “A picture is worth a thousand words” still true? Yes, more than ever. In fact, it should probably be revised to “A picture is worth ten thousand words”—or more. We live in an increasingly visual culture. From a business perspective, there is no place that images are more important than in [...]
Proofreading often proves difficult. Why? Because for the most part, when attempting to proofread your own writing, you read what you thought you wrote. And even after letting your work “cool off,” it’s difficult to catch every error in a single reading. Unless you’re a juggler accustomed to having six or eight items in the [...]
