Some blogs with good information worth sharing:

Worth ReadingGot any other bad ideas? This is a funny post from PR Daily with some valuable advice on how to shop for and deal with a PR agency — and how PR agencies can identify prospective clients they should avoid. The thoughts can be applied to any professional service provider.

… Read the entire post

Having trouble coming up with fresh content for your blog and other marketing materials? Recycle. Take some of that great material you've already used and reshape it into something fresh and interesting for your readers. Carolyn Cohn's  blog, “The Benefits of Recycling Your Content,” gives some excellent advice on how your content can work harder for you. She explains how to identify the content you have that is best for recycling and how to create future content that can easily be recycled.

… Read the entire post

Guest blogging is a powerful strategy for getting fresh content for your own blog and for getting your name and message out on other blogs. Most blogs are receptive to guest bloggers, but the ones you want to be on are the ones that won't compromise their standards. Charles H. Green explains “How Not to Get a Guest Blog Post Spot” — and in the process, tells you what will work.

… Read the entire post

 Twitter

Are you on Facebook? Twitter? LinkedIn? Are you using social media as a strategic marketing tool — or are you just scrambling around, hoping to find something that works? Social media can be a powerful marketing vehicle, but only if your target demographic is using the same social media platform you are. Just because millions of people use Facebook or Twitter doesn't mean you should. Andrew Shin nailed it when he wrote, “The best internet social media campaign in the world will still fail if it is targeted to the wrong demographic.” If you're going to use social media for your business, be sure you're where your prospective customers are.

… Read the entire post

Gmail iconIf you're a Gmail user, are you getting the full benefit from the service? Urooj Kazi shares 5 great Gmail tricks. Though her blog is targeted to freelance writers, anyone can use her tips. For example, did you know that just one gmail account will allow you to have an infinite number of email addresses? It's a great way to track spam sources. Just use the “+” symbol after your main address. For example, let's say you decide to subscribe to the newsletter from Marketing Guru and your address is ABC@gmail.com. When you subscribe, enter your address as ABC+marketingguru@gmail.com. If you start to receive spam at that address, you'll know that Marketing Guru's list has been compromised.

… Read the entire post

 

What are your thoughts on these topics? Join the conversation!

 

Jacquelyn Lynn
Follow me
Latest posts by Jacquelyn Lynn (see all)