Recently a Florida high school teacher was suspended for controversial comments he made about same-sex marriage on his personal Facebook page. Pro golfer and ESPN analyst Paul Azingercaught some flak from ESPN for comments he made on Twitter about President Obama’s performance.
The high school teacher was reinstated and ESPN is handling the Azinger issue “internally” according to its social networking policy. However, both of these situations clearly illustrate why your company needs a social media policy and why it needs to be regularly reviewed and updated—and consistently enforced.
My article, “Does Your Company Have a Social Media Policy,” lists specific points your social media policy should address. It’s also a great idea to take advantage of news items such as these to remind your employees of your policy.
Jacquelyn's latest book is Christian Business Almanac: The Ultimate Daily Guide for Kingdom-Driven Entrepreneurs and Leaders.
She is the author of the nonfiction books Simple Facts About Self-Publishing (Second Edition), Words to Work By: 31 devotions for the workplace based on the Book of Proverbs and Finding Joy in the Morning: You can make it through the night as well as the novel Choices (A Joyful Cup Story). With her husband, she is the co-creator of several coloring books for adults and the novelty My Book About series.
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